GOPlague-time, Galardonado In Silence, Roblest Impressions

 Michael Sedano

As if caregiving isn't enough challenge for a semi-old man (in two weeks I'll be 77), now I'm dealing with the GOPlague. Barbara has tested positive twice for the virus. She's got it, but it's not going to get her.

Me, I test negative. My claim to temporary invincibility comes as no idle boast. After all, I survived the cold war high above the frozen Korean DMZ, and back in July 2014, I died. 

The Ancestors sent me back so I wouldn't miss all those life events that flashed before my eyes as I was departing. My one regret was I wouldn't get to share my granddaughter's milestones. "Burn Sage," the ancestors told me. I do, every morning. The Ancestors are in the smoke, powerful medicine.

Provenance? I was overjoyed that Barbara had built strength and had energy to come into the grocery store and push the cart. My negligence allowed her to complete the aislesweeps unmasked. The only time she's gone into public without masking, the GOPlague gets her.

And that's the view from the coast, Tuesday, August 22, 2022. The only penultimate Tuesday of August in 2022 you're ever going to see, for the rest of your life. Make it great, gente. Read, raza, and GOTV. Never vote R.

Silence of the Latino Book Awards

The weekend of August 19-20 brought raza writers from across the continent to receive an International Latino Book Award. Almost 600 titles won a prize, if not a Medal, an honorable mention. The awards structure offers 208 categories, accounting for two full days of meetings at L.A. City College.

I searched the Google for news of "International Latino Book Awards" to disappointing results. The dearth of news about the awards fills me with frustration at lack of effort, somewhere. 

Essentially, the only news promotions the Awards get is from the organizers. Running the show is Empowering Latino Futures, renamed  from "Latino Literacy Now", whose dubious history of poorly-attended Edward James Olmos Book & Family Festivals are good cause to change identity, while pursuing the same business plan.

 

I don't know if the abysmal publicity about the Awards owes itself to poor promotion out of the Empowering Latino Futures' office, or deliberate erasure by newspaper culture editors. Raza literature doesn't get ink, just as raza actors don't get roles, raza directors don't get gigs, raza books don't get awards. So we have to do it ourselves.

 

Next year's Award campaign evidently keeps the same $90 entry fee per title. Authors, Agents, and Publishers interested in next year's awards can click this link. But do note, ELF staff have not updated the company webpage in detail.

 

Most Galardonadas Galardonados receive a dust jacket sticker, and authority to call oneself Prize-winning Author. Empowering Latino Futures promises some Award-winners $1000 cash and a marketing campaign. ELF places a $2500 value on the  marketing package that sends press releases and stories to 625 "Latino media outlets." 

Wouldn't it be something if ELF were to share that 625-name list with the Galardonadx? The only news I get about the Awards comes from happy Award-winning Authors on the MetaFace, so distributing proven leads to the writers genuinely has value.

It would be something if those 625 Latino media outlets ran the story big, with fotos and a local spin? A local writer's P.R. release has a better chance with a small-town editor, me parece, but the writer needs a name and number/email.

La Bloga congratulates all the participants in the International Latino Book Awards, and encourages participation in this, or similar, programs, with a caveat:

This Award is a sticker on a book. You gotta put that book and sticker onto bookshelves, you gotta send out your own press releases, don't restrict yourself to local Latino media outlets. You gotta toot your own horn. 

Learn to pronounce "Indefatigable" when people ask about your marketing campaign.

Guest Writer: Hugo Garcia

A guest at CasaSedano asked if I had read anything interesting, lately? I had just the answer for him sitting on my TBR pile, Against the Wall, in Spanish, as Contra la muralla, from Arte Publico Press.

The guest, retired newspaper editor and Spanish-language newspaper journalist, Hugo García, devoured the volume and enthusiastically sketched a few notes. The collection is available from the publisher (link).

In Alberto Roblest's Contra la Muralla's 17 short stories, reality and perception mix, even in the same sentence. The dramatic effect is not always clear to the reader.

When Roblest succeeds, like in El Dia Anterior al Anterior he skillfully describes its protagonists:

To date Grace hated her job...Sometimes she dreamt the plane was crushed by God's hand slamming it against the clouds; The Scorpions got off the limousine at the airport entrance astonished there were no fans anywhere; Pedro Martinez Ocaña aka Tigrillo was born without talent for politics or investments. To be honest he lacked talent to do anything; Cristal was worried her only support could die any moment leaving her destitute. She knew she had to hurry before his children and his two ex wives beat her to it. (García's translation) 

Roblest intrigues the reader as to how his people will intersect and how this will affect the story's end? Other times, the reader is left wondering what the stories were really about.

Throughout the stories Roblest shows a mastery  of character description and deep awareness of current political and economic corruption in the U.S., for example, in Obelisco Ennegrecido  Roblest covers the Washington Monument in cockroaches. 

Some of the Cuentos are only a couple of pages long like Laberinto in which its protagonist is chased by a fat being called la Chingada and Una Vez Abajo no se olviden de Encomendarse a Dios where the narrator is intrigued that a man in a suit and slippers stands in New York's Times Square looking up at the sky calling God.

Some stories are several pages long like El Dia anterior al Dia anterior and Lost and Found. Longer works allow the writer to present a traditional linear narrative until he gives the story a suprising end. 

In all, there is something for every one in its 17 short stories.